H&M TEAMS UP WITH ALEXANDER WANG FOR THEIR NEXT DESIGNER COLLABORATION
H&M design collaborations have come to be exciting moments for fashion lovers worldwide and, as they announce their latest design partnership, the world of fashionistas are already super excited! Having designed in the past with greats like Karl Legerfeld, Sonia Rykiel, Jimmy Choo and, more recently Isabel Marant along with releasing exclusive collections designed by celebrities Madonna and Byonce this will be H&M’s first time in teaming up with an American Fashion Designer.
H&M announced over the weekend during an event at the Coachella Music Festival in Palm Springs, California, USA, that their next, and much anticipated, designer collaboration will be with New York based American Fashion Designer Alexander Wang. This latest partnership is a great way to bring the Alexander Wang brand and lifestyle to a far wider audience and is set to see fashionistas world wide buying up the collection in record time.
Speaking about his working with H&M, Alexander Wang says “I am honored to be part of H&M’s designer collaborations. The work with their team is an exciting and fun process. They are very open to push boundaries and to set a platform for creativity”
Alexander Wang launched onto the runway in 2007 and has since firmly established himself has a brand that is perpetually evolving and re-contextualizing the urban uniform. His collections always reflect a sense of ease.
H&M’s Creative Advisor, Margareta van den Bosch expresses her thoughts on this latest designer partnership “Alexander Wang is one of the most important voices in fashion today. He understands exactly what people want to wear and does it with an energy and passion that is infectious. It feels incredible to be collaborating with him this year”
The much anticipated Alexander Wang x H&M collection will feature apparel and accessories for women and men and will be available in 250 H&M stores worldwide and online starting November 6th 2014.
